We like to talk shop and we like to write about it.
It’s that time of year again when thousands of graduating college students begin their job search and realize how tough making it in the “real world” can be. Y
I am pleased to announce that True Digital Communications joined the Worldcom Public Relations Group this week. I was a member of this esteemed network of indep
There was a lot of interest in the concept of open offices at the Worldcom Americas Meeting earlier this month. Open offices can offer a significant cost saving
Let’s talk about your copy. Search, display, social, email, landing page – doesn’t matter. First of all, I’m sure it’s great. Your copywriter knows the audience
You may have noticed the new Cohort Analysis report in Google Analytics recently. Most of our clients have access to the new feature, but it looks like Google i
In November, Facebook eliminated “like-gates,” the practice of requiring users to “like” a page in order to participate in a contest or access exclusive content
Knowing how to click the green icon and open Excel is one thing. But sorting, tagging and synthesizing data to deliver real insight that affects strategy – well
We are pleased to announce a milestone in our business and value for our clients. True is now managing more than $1 million in digital advertising programs incl
Remember the days when we judged marketing campaigns based on impressions, circulation and audience viewership numbers? Yes, I’m that old, and wow, we really ha
